Eduardo Sirotsky Melzer grew up in an entrepreneurial family. It is no wonder that he became a successful businessman renowned world over. His background training also contributed to his success. He studied a course in business administration at the Pontifical Catholic University of Rio Grande do Sul. Duda went on to Harvard Business School where he attained a master’s degree in business administration. In 2008, Duda enrolled and completed two more short courses at the same institution.
Eduardo Sirotsky Melzer commenced his highly successful career in Brazil as a franchiser. He then moved to the United States where he became a consultant with Booz Allen and Hamilton. Duda went on to work as a chief financial expert for Delphi Corporation and a senior M.D. for BoxTop Media in New York. In 2004, he moved back to Brazil and took a position at RBS Group as the Director General for the National Market. He moved up the ladder to hold the position of the Vice President of Market and Business Development and later the Executive Vice President of the firm. He was named the company’s Chairman in 2012 and Chairman of the Board of Directors in 2016. For more info visit Valor.
In an article on Globo, besides his role at RBS Group, Duda Melzer also manages his own companies. These companies include e.Bricks Digital that is a digital investment company in Brazil and the United States. Another company is Wine.com.br. That operates in Latin America. Duda quotes the efforts of his mentor, John Davis, who is a professor at Harvard and a consultant for his continued success. He also attributes his achievements to his unending passion for family businesses. His efforts have been honored severally with various awards. These accolades include the 2015 and Young Businessperson of the Year in the Family Business segment.