Without advertising, businesses, charities, and other organizations would be forced to rely on nothing but word of mouth and positive reviews from previous customers. As such, communicating promotions and offers through advertising is a necessary part of commerce in today’s world of business. Alexandre Gama is a Brazilian advertising guru that is currently the head of Neogama, a popular advertising agency in Brazil.
Mr. Alexandre Gama graduated from Armando Alvarez Penteado Foundation, earning a degree in advertising and communications. He started working for Ogilvy & Mather, one of the world’s most trusted advertising agencies, in 1982. Mr. Gama remained at the organization for eight years, then taking up a position as copywriter and creative director at DM9.
DM9 is a popular advertising agency located in Brazil. In years 1990 to 1994, the first four years of his tenure there, he earned more awards than any other copywriter in Brazil. Later that decade, Mr. Gama began working for Y&R, formerly known as Young & Rubicam, in the responsibility-laden capacities of CEO and CCO. With seventeen years of advertorial experience built up by 1999, Alexandre left Y&R and founded Neogama.
Mr. Gama’s personally-founded company Neogama has performed incredibly well, having earned more awards than one could easily count. Neogama started off on the right food, having earned a Cannes Festival Lion in its initial year of operation. Neogama is currently a subsidiary of international conglomerate Publicis Groupe, thriving as well as ever in the advertising industry.
According to this article commentated by Tim Armour on CNBC, Warren Buffet recently wagered that he can achieve better investment returns by investing in an S&P 500 passive index fund. Buffet realizes that there are many expensive funds that short change investors, and his method for bottom-up investing has proved to be consistently successful.
Timothy Armour believes that while it is true that consumers should be cautious of product labels, the risks and costs associated with passive index investment costs are underestimated (and in some cases unknown) to investors. He also believes that the notion of passive funds being a save path to retirement should be taken with much speculation, as they provide no cushion in down markets.
Though Tim Armour admits on CNBC that the average actively managed fund has not done as well in the long run, there are exceptions which he wishes to note. For example, someone who would have invested ten-thousand dollars in the best five active funds from American Funds could boast better returns than someone who invested that same money into their first S&P 500 index fund 40 years ago.
Tim Armour is a Chairman and CEO of Capital group who has had 34 years of experience investing with Capital. Early in his career, Tim worked as an Equity Investment Analyst at Capital, covering global telecommunications and U.S. service companies. Tim has received his Bachelor’s in Economics from Middlebury College in Vermont, and currently resides in Los Angeles.
On July 28, 2015, Tim Armour was named elected as a chairman to the board of Capital Group. He has said that he along with other senior members of the board will continue to implement Capital’s business strategies in the wake of the passing of former chairman Jim Rothenberg.